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Portfolio

The Proof is in the Conversion

…and very happy customers:)

Here you’ll find long- and short-form direct-response copywriting, including Video Sales Letters (VSLs), sales pages, emails, online articles, corporate brochures, business case stories, and more.

NOTE: Tom Breeze “Viewability” ADUCATE method YouTube Video Ad Script samples are on this page.

“Elin’s piece for Advanced Brain Power is excellent. She’s got it – big time. It really is fantastic work!!”

Lee Euler
Copywriting Legend
President, Natural Health Insiders, Cancer Defeated
Awakening from Alzheimer’s video series

“Your VSL is a clear beat-down of our existing control! Your copy got 10 orders for every 1 the control got on one list, 8 to 1 on another list, and 4 to 1 on another!”

Jeremey Hunsicker
Marketing Director for Lee Euler

12-Day Docu-Series Full Funnel Launch

What a FABULOUSLY SUCCESSFUL event! I was so honored to write the online marketing material for this incredible undertaking with many of the world’s most prestigious neuroscientists and doctors. It was watched and purchased by millions around the world.

Lee Euler
Copywriting Legend
President, Natural Health Insiders, Cancer Defeated
Awakening from Alzheimer’s video series

What a FABULOUSLY SUCCESSFUL event! I was so honored to write the online marketing material for this incredible undertaking with many of the world’s most prestigious neuroscientists and doctors. It was watched and purchased by millions around the world.

Lee Euler
Copywriting Legend
President, Natural Health Insiders, Cancer Defeated
Awakening from Alzheimer’s video series

“Your sales page is beating the control by 25%. It’s pulling 6.5% house list conversion rate, and 4.5% on cold traffic. 8 years later, your Detox sales page is still our #1 control!”

Jeremy Reeves
Chief Marketing Officer
Mindful Health, Inc.
Danette May Company

Company Brochure
for OSIsoft, Inc.

Case Study, Australia
for OSIsoft, Inc.

Case Study, France
for OSIsoft, Inc.

Company SaaS Brochure
for OSIsoft, Inc.

Pharma Tech Press Release

Press Release
for OSIsoft, Inc

Two book launches. Multiple product launches. Shopify product page copy.

“Elin is awesome! I’m so grateful that I found her! She spent tons of time diving deep into my book, my brand, and my concept, and totally captured what I wanted to say. She’s incredibly talented, and on top of that, she’s fun to work with. I want her on my team forever!”

Dr. Kellyann Petrucci, N.D.
“The Bone Broth Doctor”
New York Times Bestselling Author

Projects included 26% launch conversions.
Steadily converted over 5% for 8 years.
Converted 8-10% during specials (e.g. Christmas)
Upsell converted 30-40%.

“Elin has been the driving force behind The Master Key marketing. I have found Elin to be very talented and very kind and loving – a fabulous and rare combination.”

Dr. Alex Loyd, PhD, ND
Doctor, Psychologist, Author, Product/Program Developer

Sales strategy, sales copywriting, and marketing for The Healing Codes, The Master Key, Trilogy, Delta-8 supplement marketing, and so much more.

It doesn’t happen often, but on this project I wrote TWO winning landing pages that are still the current controls. These sales pages (links below) average 19% and 21% conversion rates respectively.

Jason Hason
Ex-CIA Agent
New York Times bestselling author
Spy Escape & Evasion, Inc.
Shark Tank Winner

“GREAT job on the sale page. Thank you so much Elin!”
 
Jason Hanson
Ex-CIA Agent
New York Times bestselling author
Spy Escape & Evasion, Inc.
Shark Tank Winner

VSL and sales page steadily converted 4-10% for 6 years. 
(8-10% first year’s conversion)

“With your help and experience, I’m thrilled I’m getting a 9-10% conversion rate. Thank you so much Elin!”

Stavariu Mihai
Internet Entrepreneur
Germany

Bottle of Dr. Hittich Blasen-Kraft Pro supplement for urinary health.
“Hi Elin. Reinhard, the president, has approved the VSL
with very little change… and that doesn’t happen very often!!!
 
We’ll be very protective of this work so others don’t steal our new competitive advantage. Well done girl!”
 
Peter Kavanagh
Marketing Director
A group enjoying drinks at a bar while discussing alcohol consumption.

“Absolutely brilliant copywriting Elin! Thank you so much for all your hard work.”

Georgia Foster

“I’ve been getting sales notifications for Georgia’s product all weekend long and I could not be happier with Elin’s results 🙂. Her VSL copy is converting all the way up to 4.25% on various lists. This is excellent news considering today’s extremely competitive online market and we are all very excited!”Dush Ramachandran
President, Affiliate Manager
The Net Momentum

 

“I was becoming overwhelmed with the whole VSL copywriting world but somewhere along the way the gods led me the right way – to Elin. Being an Australian and living in Britain, I was a little nervous of working with an American, as sometimes our sense of humour can be different. However, Elin and I hit it off straight away and she really ‘got’ my approach and the goals of my work, which made it so easy to move forward and leave her to get on with it. Elin has worked tirelessly to make sure I have been happy with my VSL and now we are looking forward to testing it in the affiliate world.”

Georgia Foster
Drinking Psychologist, Hypnotist
Internet Entrepreneur, London

Advertisement for EarTon, a product to relieve tingling and numbness in feet and hands.
Written for Joe Barton Publishing
Bottle of Nervala capsules for nervous system support.
Website page explaining what understanding men means with a smiling couple image.

Wrote website pages and dozens of online articles

“I appreciate how you took the time to truly understand my website project. That’s rare these days. After spending big $$$ with big companies, I wish I had found you sooner!”

Dr. Bob Grant
“The Relationship Doctor”
Top-Selling ClickBank Vendor
Website page explaining what understanding men means with a smiling couple image.

Wrote website pages and dozens of online articles

“I appreciate how you took the time to truly understand my website project. That’s rare these days. After spending big $$$ with big companies, I wish I had found you sooner!”

Dr. Bob Grant
“The Relationship Doctor”
Top-Selling ClickBank Vendor

Lee Euler’s “Regain Your Brain” Warm-up emails for opt-in’s

Email announcing the launch of Ragai Your Brand with Optin's welcome emails.

Lee Euler’s “Regain Your Brain” 12-Day Event Emails

Email from Reagan Year Basics team about 10-day event details and registration.

Ty Bolinger’s
The Truth About Cancer

Screenshot of a personalized cancer treatment email template.

Jack Zufelt’s DNA of Success System Mailed by Vic Conant

Screenshot of an email promoting a high-ticket coaching program with a personal success story.

Cercone Music Mastery

Screenshot of an email auto-responder promoting a piano learning course.

YouTube Video Ad Script Writing

Partial work sample list from an entire year dedicated to
working with Tom Breeze’s top writers. Click on the
first 3 video stills below to open the YouTube video.
The last work sample is a script I wrote; not the finished video.